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Guide · AI · For the owner who answers from Meta Business Suite

Setting up Meta's AI agent from Meta Business Suite: the All tools path, Your info, Test chat, Improve AI response, and the Inbox suggestions that never send themselves

Meta's AI agent for businesses, Meta Business Agent, can be set up from Meta Business Suite as well as from the WhatsApp Business app. Meta's Business Help Center has a set of pages on the Business Suite route: what you need first, where the tool sits, how to teach it and test it as if you were a customer, how to correct a wrong answer, and how to switch it off. The same Inbox also offers Inbox suggestions, a separate feature that Meta says does not send automatically. Here is what those pages say.

Published 13 October 2026

What Meta says the agent does

Meta's set-up page says you can set up Meta Business Agent for Messenger or WhatsApp, and that it responds to customers 24/7 and acts like a member of your team, answering questions and recommending products in chats. It learns from your existing business presence across Meta and can also learn from your website or product catalog.

Meta also says the agent will only respond if it can answer the customer's question. If it needs help, you are notified to take over the chat. You can turn it off at any time.

It may not be in your account yet

Each of Meta's four pages on the agent opens with the same warning: the feature may not be available to you yet. The set-up page says to check Meta Business Suite to see whether you are eligible.

Before you begin

For WhatsApp
You need a phone number registered to the WhatsApp Business app. You may need a WhatsApp product catalog; if you do not have one, Meta says you can create one during setup.
For Messenger
Your Facebook Page must have messaging turned on. You may need a business portfolio; if you do not have one, Meta says it will create one for you.

What a business portfolio holds and who can get into it is in our guide to a Meta business portfolio for your WhatsApp.

The path in Meta Business Suite

On a computer, open Meta Business Suite, click All tools, then click Meta Business Agent, and go through the set-up steps. On mobile, Meta says to start from Inbox in the Meta Business Suite app.

Meta says the agent will learn from your existing business assets. These may include previous chats on Messenger, what you have shared on your Facebook Page or Instagram profile, and content from your website. Once setup is done, the Home tab inside the Meta Business Agent tool may show next steps to prepare it, and the same tool is where you manage, teach and test it.

On Messenger
In the Meta Business Suite Inbox, a chat the agent is actively answering is labelled Business Agent responding.
On WhatsApp
In the WhatsApp Business app, messages generated by AI are marked AI.

Teaching it: Your info

Meta's page on teaching and testing the agent is written for Messenger. In Meta Business Suite, go to All tools, then Meta Business Agent, then Your info. From there:

Add info
Teach it anything about your business.
Add price list
A high-level pricing summary of your products or services.
Products
More detail on individual products or services.
Basic info
Your business description, contact details and location.
Purchasing, payments, and shipping
Your business policies.
Other info
What it has learned about other areas of your business. Meta says to review it to make sure it learned correctly.

Testing it: Test chat and Improve AI response

Under Test chat, you chat with the agent as if you were a customer. Click one of the sample customer messages, or type a question a customer might ask, such as your business hours. If the answer is wrong or incomplete, click Improve AI response, give the correct answer or instructions for how it should respond, then click Save.

Once AI replies are on, you can do the same with real chats. In the Meta Business Suite Inbox, open a chat with the AI message you want to improve and click Improve AI response below it.

What a correction changes

For corrections made from Inbox on past AI messages, Meta says the agent will generate responses to similar messages in the future from your correction, but it will not respond using your exact words, and existing responses will not be updated.

Our reading: try the awkward questions in Test chat

Test chat is the one place you can ask the agent the awkward questions first: a price you changed last week, a product you no longer sell, a delivery area you do not cover. If you need it to say something word for word, Meta's note on Inbox corrections suggests a correction is not the way to get that.

When you reply yourself, it may remember

Meta says that when you message a customer yourself in a chat where the agent is replying, the agent may save messages that contain new information about your business, and use it for similar messages later.

To remove something it saved, go to Meta Business Agent, then Your info, find it under Other info or with the search bar, open it and click Delete. Your info is also where you can view or edit everything it has learned, whether from you or from your chats with customers.

Meta also says the agent may occasionally message you from its official Facebook Page, asking for details such as your products, prices, return policy or website, asking you to review what it has learned, or asking you to choose chats in which to turn it on.

Our reading: check Other info after a busy day

A one-off promise to one customer, such as a special price, is exactly the kind of message that could be saved as a fact about your business. Other info is where you would see it and delete it.

Products and price lists

Meta's page on product and pricing information, also written for Messenger, gives two ways in from Your info. Products lets you add items one at a time with a name, price and description, and Manage products to keep the list up to date. Price list adds many at once: as an image, as text you type, or as a document uploaded from your device.

A photo of your price list
Meta says the agent will analyze the image and extract any text details, and that you should review them and edit as needed.
On mobile
Generate product details lets the agent pull details from a product image, or you can type them yourself.
A document uploaded on a computer
Meta says you need a computer to view or edit it afterwards.

Our reading: read what it extracted

A blurred figure or a crossed-out old price on a photographed list can be read wrongly. Meta's own instruction is to review what it pulled out, and that review is worth doing line by line.

Switching it off

On a computer, go to Meta Business Suite, All tools, Meta Business Agent, and turn off the Agent is on switch at the top right. In the Meta Business Suite app, go to the Inbox tab, tap the icon Meta's page shows at that step, then open the On dropdown in the top center and turn off Business Agent responses on Messenger.

Meta says the agent then stops responding to customers and stops learning from your chats, and you can switch it back on at any time. It adds a note: messages sent or received in chats with Meta Business Agent connected will still be collected by Meta.

For WhatsApp, Meta's page says you pause or disconnect the agent from the WhatsApp Business app.

Inbox suggestions are not the agent

Meta Business Suite's Inbox has a separate feature called Inbox suggestions. Meta says that while you are talking to a potential customer, it suggests a reply based on the context of your conversation, and you act on it from Inbox. The types Meta lists:

Confirm a new order
Mark a purchase as a new order.
Confirm a payment
Mark a purchase as paid.
Save a frequent reply
Save something you send often to your saved replies. Meta also suggests saved replies you already have when they fit the conversation.
Suggested FAQs
If you answer the same question often, Meta may suggest a frequently asked question based on your conversation history. You can edit it before saving, and accept or reject it.

Meta is direct about the difference: Inbox suggestions are not automated responses. They don't send automatically, and you accept or decline each one. You can choose to see them less often when prompted, or pick which ones you see or turn them off in Message settings, opened from the gear icon in Inbox. Meta says these features may not be available in all countries or regions.

Automatic replies and keyword rules in the same Inbox are covered in our guide to answering WhatsApp in Meta Business Suite's Inbox.

If your business is on WhatsApp only

Our reading: the WhatsApp Business app holds the WhatsApp controls

Meta's set-up page covers both Messenger and WhatsApp, but its pages on teaching, testing, price lists and switching off are titled for Messenger, and the off-switch page sends WhatsApp users to the WhatsApp Business app. For a business that only uses WhatsApp, we read that as: the app is where you turn the agent on, teach it and pause it.

Those steps are in our guides to turning on Meta's AI agent in the WhatsApp Business app and sharing the inbox with it.

Questions

Why is there no Meta Business Agent under All tools?

Meta says the feature may not be available to you yet, and points you to Meta Business Suite to check whether your business is eligible.

Will the agent answer every customer message?

No. Meta says it only responds if it can answer the question. If it needs help, you are notified to take over the chat.

Does Improve AI response change answers it already sent?

No. For corrections made from Inbox on past AI messages, Meta says existing responses will not be updated, and future answers will not use your exact words.

Do Inbox suggestions reply for me?

No. Meta says they don't send automatically; you accept or decline each one, and you can turn them off in Message settings from the gear icon in Inbox.

What changes when I switch the agent off?

Meta says the agent stops responding to customers and stops learning from your chats, and you can switch it back on at any time. Its page also notes that messages sent or received in chats with Meta Business Agent connected will still be collected by Meta.

Will BitByteCore set the agent up for me?

No. BitByteCore does not set up Meta's AI agent. This guide explains Meta's own Help Center pages so you know where each control is.

Want every customer chat in one place your team controls?

We set up a business's WhatsApp number on a system its team runs, so every conversation sits in one inbox the business controls and the whole team can answer from it. A short call is the easiest way to see how that would work for you.

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